When I started the blog for Fluxe, I poured everything I had into it. I knew that if I wrote AMAZING content that really helped people, the traffic (and eventually, customers) would come. And the traffic came…but not like I’d hoped. I wasn’t getting a good return on my time. Something had to change. Most… READ MORE

This is an excerpt of a blog post that I wrote for the Mindset of Networking blog. Click here to read the entire post. Have you been wanting to write more? Maybe on your blog, a guest post on someone elses blog or a newsletter? Not sure what to write about or how to get… READ MORE

I love the sound of my own voice. I used to be a radio DJ and can talk all day. But there was one exception. If I had to talk about my company and services, it just felt wrong. Slimy. Salesy and self-serving. But I had my definitions mixed up.  I was lumping shameless self-promotion,… READ MORE

You might have read about the benefits of guest blogging. But most articles fail to dig below the surface when explaining how guest blogging can actually help your business. The question is, can you can really justify spending time on guest blogging? So I’ve given you my top guest blogging benefits and explained each one… READ MORE

How do you really know if content marketing is a smart marketing strategy for your business? Do you wait for someone to try and sell it to you to decide? Do you jump online and do some research? Or are you so overwhelmed with everything else, you just ignore and hope it’ll go away? Figuring… READ MORE

  If you’re anything like me, you have a specific way you like things done in your business and there isn’t much margin for error.  When there’s a process in my business that needs to be recorded, often times a screencast is overkill. I’ve found that, especially in longer processes, employees or subcontractors won’t take… READ MORE

It’s been a great year for digital marketing. I’ve seen a lot of changes happen in search marketing, content marketing and especially social media but the one thing that I’ve seen grow consistently is the need for quality content on business websites. Below we’ve taken the most interesting and exciting trends from this year and… READ MORE

I wanted to give you a quick update on what’s been going on behind the scenes of Fluxe lately. We’ve been kind of quiet so we wanted to give you the latest updates on what’s been keeping us busy. For starters we’ve added some new team members to Fluxe! We’ve recently brought on a full-time… READ MORE

If you’re considering blogging for business, use these 6 simple questions as a template to plan your blogging strategy. There are 3 main elements in a successful blogging strategy: You, your audience and your competition. These 6 questions cover the YOU part of the strategy. I believe these are the first questions anyone should ask… READ MORE

  If you own a service based business and have a website, you’ve probably had this question before. You want to generate leads through your website but there’s one little problem… Your analytics look like a ghost town (Insert tumble weeds). So how do you drive qualified prospects to your website? SEO and PPC are… READ MORE