Dec 01

The Best Content Marketing Tools To Grow Your Business (New Ebook)

By Joel Widmer | Content Marketing , Tools & Resources

Choosing the right marketing tools for your business isn’t an easy task. Comparing features, testing software out, teaching your team, trying to decide between what you really need and what’s just nice to have… It can be a lot like buying a car (without the annoying salesman.) That’s why we put together a list of content marketing tools we have […]

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Oct 12

7 New B2B Content Marketing Stats You Need To Know

By Joel Widmer | Content Marketing , Tools & Resources

The Content Marketing Institute just published their always insightful yearly B2B content marketing research and the new findings are encouraging! Below, I’ve included seven of the most interesting and relevant insights for B2B companies that are using or considering content marketing. Let’s dig in! Content Marketing Is No Longer Optional 89% of B2B marketers will use […]

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Sep 07

The Rise of the Influencer Economy with Ryan Williams

By Joel Widmer | Authority & Thought Leadership , Content Marketing , Social Media

There’s no such thing as a boring conversation with Ryan Williams. Ryan is a former stand up comedian, founding member of a social media marketing startup that got acquired by Disney,  marketer at and too many other things to list. On top of that, he’s interviewed over 100 elite influencers from Youtube stars with millions of followers, […]

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Aug 10

The Top 3 Free WordPress Plugins For Building Your Email List

By Joel Widmer | Content Marketing , Email Marketing & Automation , Lead Generation

Digging through dozens of WordPress plugins to find the best ones is never a “quick task”. Add high quality and free the requirements and you’ve just spent half your day researching, downloading and testing dozens of plugins that claim to be the best. But email marketing is essential. Email marketing yields an average 4,300% return on investment for businesses […]

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May 19

Here’s Why It Pays To Get Your Sales Team More Involved In Content Marketing

By Joel Widmer | Content Marketing , Lead Generation

Your customers, on average, look at nearly a dozen pieces of content before finalizing a purchase. They would rather check out content than look at ads when learning about a company and its offerings. This demand keeps marketers busy—88% of B2B companies are turning to content marketing to supplement their sales efforts. Marketers know the […]

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