CONTENT
How to Set Up Your Email Marketing Software to Get the Most From Your Campaigns
9 Simple (But Powerful) Automated Email Sequences For Service Businesses
I got an email from a client the other day with an urgent subject line.I quickly opened it and was glad I did.Turns out he was ecstatic about the email sequence we built for him.His sequence had just helped close…
How to Build Your Target Buyer Persona (with Free Template)
Let me introduce you to Ray and Janine.Ray is an experienced entrepreneur with a fast-growing service business and several successful exits behind him. After 15 years, he knows exactly what he needs to focus on and it’s not content marketing.In…
The Importance of Content Marketing – Why You Should Blog
How do you really know if content marketing is a smart strategy for your business?Do you wait for someone to try and sell it to you?Do you jump online and do some research?Or are you so overwhelmed with everything else,…
Stop Creating Perfect Content
Any number of roadblocks can get in the way of publishing a piece of content.Sometimes, the writing process takes a backseat to more pressing work. Editors or designers can fall behind. Maybe your website goes down because of a security…
Write Better Blog Post Titles Faster
Contrary to what other copywriting nerds might say, writing great blog titles is not an art form. Leonardo da Vinci initially spent four years painting the Mona Lisa and continued to refine it over the next decade until his death….