About Luminance RED
Luminance RED was an e-commerce startup selling an FDA-registered light therapy device. Knowing that content is a powerful method for generating sales, the team created a blog and started writing. However, when they struggled to manage both day-to-day operations and content creation, the Luminance RED CEO brought in Fluxe Digital Marketing for help.
The Goal: Rank for Relevant, High-Intent Keywords in a Competitive Niche
The medical niche is notoriously difficult for ranking well in search engines, especially for a new website. Fluxe created a highly optimized keyword strategy and leveraged experienced medical writers. The plan was to develop valuable medical content that addressed reader problems related to Luminance RED’s products.
The Results:
With a combination of their great products and Fluxe’s proven SEO processes, Luminance RED’s content resonated with both readers and search engines. Within 16 months, Luminance RED achieved:
- 110,000+ keywords ranked and 10K keywords on page 1 of Google
- Nearly 250,000 organic visits per month
How We Achieved These Results:
- SEO-focused content strategy and topic planning
- Detailed on-page optimization
- Off-site link building campaign
- Authority-building activities
Through this process, Luminance RED was able to outrank all competitor sites and achieve top rankings for thousands of relevant, high-intent keywords.