By Joel Widmer | Content Marketing , Success
A 2021 study by SEMRush found that marketers’ biggest challenges were generating traffic, quality leads, and content that resonated with their audiences. What was the solution? Improve content quality and focus on SEO. And guess what… You’ll need to hire the right blogger to achieve both of these things. The blogger you hire becomes the […]
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By Joel Widmer | Authority & Thought Leadership , Content Marketing , Increasing Traffic
Interview-Based Blogging is the method we use with all our clients, and it’s the best way for fast-growing companies to engage their prospects and customers.
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By Joel Widmer | Content Marketing
Most business owners and employees have a ton of knowledge they’ll never share with anyone outside their network. It’s locked up and they have no idea of its value. Many of them think they shouldn’t be sharing their knowledge because they’re not great writers. Not true. What it really means is, they need to find the right style to share their […]
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By Joel Widmer | Content Marketing , Increasing Traffic
When I tell business owners they’re sitting on enough marketing content to last a year, I’m usually met with more than a little skepticism. And that’s putting it mildly. The typical response sounds something like this: “Are you kidding!? The last time I sat down to write an article I ended up staring at a […]
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