Answer These 10 Questions To Focus on What Matters Most in Your Business

We ask ourselves questions almost every moment of the day. Every decision we make is an answer to a question. Every goal we set is fueled by questions. I love this quote by James Stephens: We get wise by asking questions, and even if these are not answered, we get wise, for a well-packed question… Read More

7 Free Content Marketing Analytics Dashboards You Can Download

Ever find yourself at a loss for what to search for when looking through your content marketing analytics? If so, I have the perfect solution (7 actually!)! Lucky for us, Google is here to help. Most people don’t realize it but they have an entire FREE dashboard marketplace, you can download and import almost any type of… Read More

The Email App That Knows Your Personality (Really)

There’s no denying email is a huge part of our lives. Most employees spend about 30%, (or 13 hours) of their week on email. And for many of us, that’s on the low side.  Now, there’s a new app aiming to change the way we communicate by offering personality-based suggestions for how we write emails. CrystalKnows.com is… Read More

12 Essential Books For Small Businesses [GIVEAWAY]

A few weeks ago I was chatting with two friends of mine, John Price and Evan Tardy, about the business books that have had the biggest impact on our lives and businesses. It was crazy how much overlap we had, but each of us had gotten very different takeaways from each book. There is no doubt… Read More

Use the 3 F’s to Decide if Your Next Client is a Good Fit

A few weeks ago I was talking to a friend who owns a marketing agency. The agency is her first venture, so I asked about the biggest challenge she’s had so far. I’m by no means an expert, but after running a business for a few years I do know it’s easy to forget what… Read More

How To Find Blogging Opportunities Others Are Missing

Have you ever thought about what your competitors are doing that you’re not? If you’re building your blog strategy or looking for ways to improve it, I’m sure this thought has crossed your mind more than once.. or twice. I use a process to quickly find out what the competition is doing for any niche AND if it’s working. Today, I… Read More

Why SlideShare is an Underrated Marketing Opportunity You Can’t Ignore

This article was originally posted on SMC Dallas Why is SlideShare neglected by most?  Business-to-business (B2B) marketing isn’t very sexy, and the thought of browsing PowerPoints in your free time is enough to make most people’s skin crawl. But that’s what I like about SlideShare. Most poorly designed slide decks never see the light of… Read More

How To Put Your Reputation Monitoring on Autopilot

For most people, monitoring their brand online is an afterthought. Until there’s an emergency. It’s not that their online reputation isn’t important, it’s just not a priority. The opposite is also true. If you aren’t monitoring your brand actively and an opportunity comes up that could significantly help you and your business, you won’t be… Read More

5 Reasons to Track Your Time (Even if You Don’t Charge by the Hour)

Do you know how many hours you spend on email each week? Each day? How about the number of hours you spend on business development? Or reactive vs. proactive activities? I didn’t either until I started tracking my time. Because I wasn’t charging by the hour, I didn’t think time tracking was necessary. Boy was… Read More

How to Multiply Your Reach With These Content Repurposing Strategies

Think about the staggering amount of content you’ve created over the years. Think of all the emails you send and receive. (Need a reminder? Check the total number of emails in your inbox.) What about work documents and client materials? (Look at your Word docs or Google docs.) And we haven’t even gotten to blog… Read More