7 Free Content Marketing Analytics Dashboards You Can Download

Ever find yourself at a loss for what to search for when looking through your content marketing analytics? If so, I have the perfect solution (7 actually!)! Lucky for us, Google is here to help. Most people don’t realize it but they have an entire FREE dashboard marketplace, you can download and import almost any type of… Read More

The Rise of the Influencer Economy with Ryan Williams

There’s no such thing as a boring conversation with Ryan Williams. Ryan is a former standup comedian, founding member of a social media marketing startup that got acquired by Disney,  marketer at Machinima.com and too many other things to list. On top of that, he’s interviewed over 100 elite influencers from Youtube stars with millions of followers, venture… Read More

The Top 3 Free WordPress Plugins For Building Your Email List

Digging through dozens of WordPress plugins to find the best ones is never a “quick task”. Add high quality and free the requirements and you’ve just spent half your day researching, downloading and testing dozens of plugins that claim to be the best. But email marketing is essential. Email marketing yields an average 4,300% return on investment for businesses… Read More

Here’s Why It Pays To Get Your Sales Team More Involved In Content Marketing

Your customers, on average, look at nearly a dozen pieces of content before finalizing a purchase. They would rather check out content than look at ads when learning about a company and its offerings. This demand keeps marketers busy—88% of B2B companies are turning to content marketing to supplement their sales efforts. Marketers know the… Read More

Content Upgrades: The Single Best Strategy To Grow Your Email List

Think about this question for a second: Why does your website exist? If you said to generate leads, make more sales, or build an audience and authority in your industry, you’re in the right place. Each of those answers are a goal for a successful website, and meeting those goals starts with one thing: collecting names and emails…. Read More

5 Content Marketing Habits That Cause Blogs to Fail

“Permission to speak freely?” When I’m brought into a company to help with their marketing, one of the first things I ask is what their current content marketing strategy looks like. What I find is usually not pretty – and that’s when the question above tends to happen. Rarely do I find a marketing problem… Read More

Talking Content Marketing Strategy on Startup Dallas TV

I love interviews. They’re one of the best ways to create content and one of the main ways Fluxe positions our clients as thought leaders. Usually I’m the one driving and asking the questions, but today I wanted to share an interview where I’m in the hot seat. I recently had a great conversation with Jason Croft at Magic Production… Read More

[Survey] How 1000+ Top Business Bloggers Create Content

A few weeks back, the folks from Orbit Media published the results from an interesting survey of 1000 business bloggers. Their goal was to find what the most successful business bloggers are doing and how we can learn from them. Along with many other insights, the results showed changes in attitude and time spent blogging between 2014 and 2015…. Read More

How To Sell On Your Blog Without Being Salesy

  When I first started my marketing career, I took pride in the fact I was a marketer and not a salesman. I avoided selling at all costs because it felt, well… “salesy.” After all, no one likes to listen to a pushy sales pitch – online or in person. This turned out to be… Read More

Outsourcing Blog Writing: 9 Critical Questions To Ask

If you own a small or medium business, you may have a marketing team, but it’s likely they’re not specialized in blog writing and content marketing promotion. This leaves you with an important choice: Do you hire and train someone in-house or do you find an outside company to outsource your blog content to? There… Read More