Advanced LinkedIn Search Tips to Find Your Prospects Faster

A recent survey has shed more light on the habits of top salespeople on LinkedIn. The survey studied how they use LinkedIn compared to everyone else. The LinkedIn search feature turned out to be the main reason top sellers use LinkedIn. The results showed 76% of the top sellers use LinkedIn to identify potential contacts,… Read More

3 Ways to Position Your Key Employees as Industry Thought Leaders

Thought leaders never start out as thought leaders. They earn that title from constant growth (the “thought”) and build a following of people who listen and take action on what they say (the “leader”). So, at what point did they graduate from employee to thought leader? After working with dozens of thought leaders across different… Read More

5 Content Marketing Habits That Cause Blogs to Fail

“Permission to speak freely?” When I’m brought into a company to help with their marketing, one of the first things I ask is what their current content marketing strategy looks like. What I find is usually not pretty – and that’s when the question above tends to happen. Rarely do I find a marketing problem… Read More

How Jon Nastor Turned His Podcast Into a Successful Book & Business

I recently had the privilege of chatting with Jon Nastor. Jon is the host of the Hack The Entrepreneur podcast (200+ episodes and one of the top podcasts in his category on iTunes) and the co-host of Copyblogger’s The Showrunner, a podcast about podcasting. In this interview, we talk about everything from how Jon wrote his new book and… Read More

Talking Content Marketing Strategy on Startup Dallas TV

I love interviews. They’re one of the best ways to create content and one of the main ways Fluxe positions our clients as thought leaders. Usually I’m the one driving and asking the questions, but today I wanted to share an interview where I’m in the hot seat. I recently had a great conversation with Jason Croft at Magic Production… Read More

[Survey] How 1000+ Top Business Bloggers Create Content

A few weeks back, the folks from Orbit Media published the results from an interesting survey of 1000 business bloggers. Their goal was to find what the most successful business bloggers are doing and how we can learn from them. Along with many other insights, the results showed changes in attitude and time spent blogging between 2014 and 2015…. Read More

The 7 Best Business Productivity Tools For Your Mac

It’s no secret I love trying new business productivity tools and apps. If it saves time or automates a process, I’m in! Over the past few months, I’ve tested dozens of new productivity tools and wanted to the best ones with you in this post. Let me know your favorite tools in the comments below and which productivity… Read More

How To Sell On Your Blog Without Being Salesy

  When I first started my marketing career, I took pride in the fact I was a marketer and not a salesman. I avoided selling at all costs because it felt, well… “salesy.” After all, no one likes to listen to a pushy sales pitch – online or in person. This turned out to be… Read More

Outsourcing Blog Writing: 9 Critical Questions To Ask

If you own a small or medium business, you may have a marketing team, but it’s likely they’re not specialized in blog writing and content marketing promotion. This leaves you with an important choice: Do you hire and train someone in-house or do you find an outside company to outsource your blog content to? There… Read More

Why Your Content Marketing May Be A Waste Of Time

If you’ve ever reached the end of your day and tried to remember just one thing you accomplished, you know the feeling of realizing an entire day has been wasted. But it’s not always that obvious. Much of our wasted time happens with the best intentions. This is especially true in marketing where a lot of time… Read More